Ep 22: Building a Brand That Resonates from YouTube Pro Heather Ramirez
EPISODE 22:
Building a Brand That Resonates from YouTube Pro Heather Ramirez
Wow! This is a masterclass in showing up as your own unique self, not watering down you, and building a community of fans and supporters online.
Content Creator and YouTube pro, Heather Ramirez shares:
How she built a community online
How do you create content that isn't always easy (and feels vulnerable!)
Discovering the best story to tell
Uncovering the story your audience wants to hear
She shares:
"Being vulnerable, and showing the reality of what life is like, makes more of an impression."
"Sharing the story of the hard lessons, ended up being the thing that built my brand."
"I had no idea that people all around the world would resonate with that."
"My gut was telling me I was on track (even though I felt like a failure). I wrote down on a piece of paper, 'Just create more.'"
About Heather Ramirez
In 2016, Heather quit her job to start a business promoting digital literacy, all while documenting her journey on YouTube. It was the most terrifying decision of her life, but now she makes a living doing what she loves, helps people all around the world, and even met the love of her life through YouTube (who you might know - Tom Buck).
Through her three YouTube channels, she empowers people to explore their own creative potential with content creation and share their stories with the world.
Connect with Heather:
Instagram @heatherjustcreate
YouTube: www.youtube.com/heatherjustcreate
Resources mentioned:
Easy Emails for Impact: My email marketing course for nonprofits, consultants, and social impact businesses. Learn more here: www.splendidcourses.com/easyemails
Amplify Social Impact: My signature digital marketing and online fundraising course. If you’re ready to start a profitable digital ambassador program or influencer marketing program, this course is for you! Sign up for my free masterclass and get $200 off the course here.
Private coaching: This is the fastest way to kickstart your growth and have support, strategy, and momentum to grow sustainably without burning out. Start by scheduling a discovery call here.
