Splendid Consulting® | Fundraising Strategy and Coaching for Modern Nonprofits

How Formality Is Keeping Your Fundraising Stuck

Most nonprofits don’t have a visibility problem.

They have a formality problem.

And it’s quietly costing you funding, engagement, and the kind of supporters who don’t just give once—but become long-term advocates.

Because when your messaging feels overly polished, overly safe, and overly familiar…

You disappear into the noise.

Christina EdwardsMay 10, 2026

The Assumptions Costing You Funding (and How to Fix Them)

Most nonprofit leaders don’t realize how much their assumptions are shaping their results.

Not just in fundraising—but in marketing, donor outreach, partnerships, and everyday decision-making.

Because before strategy breaks down, something else happens first:

Your thoughts start telling a story.

And if you’re not paying attention, that story will default negative—and quietly stall your momentum.

Christina EdwardsMay 3, 2026

Keep the Momentum Going: Low-Lift Ways to Stay Connected After Year-End

Year-end giving delivers a surge of generosity that many organizations rely on to meet annual goals, making it one of the busiest seasons for fundraisers. But another challenge begins immediately after: attention drops, inbox competition shifts, and donors who felt highly connected in December can quickly disengage.

FundraisingChristina EdwardsApril 22, 2026fundraising, nonprofit fundraising, marketing, nonprofit marketing planComment

The “Never Skip a Day” Myth That Keeps Leaders Stuck

If you’ve ever tried to build a new habit, you’ve probably heard the advice:
“Never skip a day.”

It’s one of the most common rules in habit formation. Fitness programs preach it. Productivity gurus swear by it. Entire morning routines are built around it.

And honestly? I hate it.

Christina EdwardsApril 12, 2026Comment

The Leadership Skill No One Teaches Nonprofit Leaders: Regulating Your Nervous System

You’re about to step into a donor conversation. You’re preparing to ask for funding. You’re about to send the email, host the event, or present the campaign.

Suddenly your body says: Something isn’t safe.

Christina EdwardsApril 5, 2026Comment

Stop Underestimating Yourself (and Your Donors): Why Playing Small Is Costing You Revenue

This realization hit me in an unexpected place: the gym. I was using weight machines I hadn’t touched in a while and found myself unsure of my “set point.” Instead of starting where I knew I could lift, I played it safe. I underestimated.

Each time, I realized I was capable of far more than I assumed.

Christina EdwardsMarch 29, 2026

From Invisible to Impactful: How One Women’s Health Nonprofit Doubled Revenue Through Visibility, Community, and Courage

When conversations are uncomfortable, underfunded, or stigmatized, organizations often struggle not because their work lacks value—but because too few people truly see it.

Christina EdwardsMarch 15, 2026